August 30, 2023 Issue, Page 25 of 28

Page Text

Family Tradition Trumps Fire: A Rodeo of Champions Icon Plans to Re-Open Next Summer By Shonda Little the family enterprise. Edward's wife, Vangie, was also a key to contribute by offering boots, jeans, and all things West- part of the Circle A family; the entire community deeply felt ern. This rodeo has become a cherished tradition for my Circle A Western Wear, a family-owned business that has her loss in April 2016. Raymond, who died in January 2010, family, making Labor Day weekend truly memorable every been a staple in the community since 1980, was found on was instrumental in building the business and creating the year. Witnessing how the event has created lasting connec- ablaze, along with the countless memories for the Albert firm foundation it stands today. tions across generations is incredible. My Jidi (grandfather family, their faithful employees, and the community. Sam Albert, Edward's son, grew up in Circle A and has Raymond Albert) and Siti (grandmother Wanda Albert) But, like a phoenix from the ashes, the Alberts have rap- always deeply appreciated the business and the family's have fit countless individuals with their first pair of boots idly been rebuilding. While currently using the former Sears commitment to quality and customer service. When Sam or rodeo gear. Even more heartwarming is that those same building as their business base, they have been working and Edward found out about the fire, their first concern was with the best architects and builders that they could find how they would care for their loyal customers. The Alberts people are now bringing in their grandkids for their first ro- to bring it back to life with the advantages of 2023, but the have always viewed their staff as family and worked hard deo boots. firm foundation of forty years as an Elk City landmark busi- to provide exceptional customer service. Terry Jordan, a Terry Jordan, a key part of our family, has been there ness. long-standing employee of Circle A for over 40 years, has with us through it all. People trust us for their boots and For the Alberts, Circle A is about family — both theirs, been an integral part of the Albert family and the business's gear and bring their kids and grandkids to Terry Jordan for the employees that are like family, and the thousands of success. Ta'ah Stanley, the current manager of Circle A, has a uniquely shaped cowboy hat with the "TJ touch.' My Dad, families they have served, generation by generation. been with the business for six years and has played a critical Edward, and I are truly honored to continue this tradition No weekend better illustrates the importance of Circle A role in its success. Her dedication to providing exceptional of fitting and serving all Elk City and western Oklahoma to the community than Labor Day Weekend, better known customer service and high-quality western wear has driven generations. The rodeo brings us all together, and we're as the Rodeo of Champions Weekend to the locals. Circle A's growth. proud to be a part of it. Thanks for capturing the essence of Since its founding on May 1, 1980, by Raymond and Ned With Rodeo Weekend just around the corner, Circle A our involvement!" Albert, Circle A has been known for providing high-quality may be in a new location, but the Alberts and their trusty western wear to its customers. Raymond took over the busi- crew still offer the same rodeo selection, perks, and advice ‘The Alberts aim for the new building to be completed by ness after buying out his brother, and the business thrived as the many years gone by. May 1, a goal that Sam admits is ambitious. with the help of his wife, Wanda, and later his son, Edward. Sam Albert said, "The Elk City Rodeo of Champions holds But, then again, like all western Oklahomans, the Albert Edward, who was only 16 years old when his father built a special place in our hearts and business. It's a fantastic family has always built their lives in Oklahoma's state mot- Circle A, grew up in the business and became a vital part of event that brings our community together, and we're proud to — Labor Conquers Alll.